Biocidium is an R&D company, focusing on the growing problem of antibiotic resistance. They are developing and testing a family of novel antibiotics. They needed a simple website to convey their status and work to investors and medical professionals, not a commercial site for the public. They also needed a brand that was in keeping with other companies in the sector and put them in the same category as their competitors, from a communications perspective.
Big Picture Communication generated a medical-themed medical brand aesthetic – colors, fonts, imagery – and created a website the caries the authority they required to convey the seriousness of their work.