Social Media & Content Marketing
Below we offer a refined suite of writing and news posting services, social media management, and content design. Contact us for more robust or custom social media and content marketing packages.
Website Copy Writing
Based on your input and ideas, we will generate professionally-written compelling key-word-rich natural content that will both describe your company and work to your audience and attract good SEO results.
- New copywriting and content composition
- Editing & touch-ups
- Formatting and page layout
- Optimized for key words and phrases.
Social Media Set-up and Profile Design
- Account registration and confirmation, tracking login info and permissions
- Configuring settings, linking with other accounts / dashboard
- Branding profiles with company designs and profile content
Social Media Content Creation & Management
For each project, we:
- Consider your target market when choosing the types of content we post and engage with and which accounts to be more active on,
- Use a social media dashboard to schedule posts for the best days and at the best times for increased exposure.
We offer three standard packages, optimized for most users. We also offer custom packages upon request.
Minimum 20 touches per week, distributed across all platforms:
• 5 posts: 1 per platform across all platforms; single message varied by platform
• 5 or more retweets, likes, +1s & reposts; sharing other relevant content
• 10 or more new follows/likes for building community
• Maintaining a light presence (Expectations of connection low)
Minimum 40 touches per week, distributed across all platforms:
• 10 posts: 2 per platform across all platforms; single message varied by platform
• 10 or more retweets, likes, +1s & reposts; sharing other relevant content
• 20 or more new follows/likes for building community
• Start connecting with a few other people and brands
Minimum 60 touches per week, distributed across all platforms:
• 15 posts: 3 per platform across all platforms; single message varied by platform
• 15 or more retweets, likes, +1s & reposts; sharing other relevant content
• 30 or more new follows/likes for building community
• Some multi-post days, starting to see some more followers
A unique package for your social media preferences and SEO requirements.
• Together we design a unique content calendar, campaign focus, etc.
Blog Writing, News, & Articles
A stream of new content on your website that provides helpful information for customers and gets found by search engines when people look for content like yours. Google rewards fresh content with higher rankings.
News Posts – Summarized content from around the web
- Google Alerts created for agreed upon key-words and types of content – news posts related to your area of interest
- News articles are vetted or cross-referenced, scanned, and re-written / paraphrased into a short summary news piece
- Original source is linked and credited, post is categorized and tagged in your news feed
Writing Blog Posts and Articles
- Researched posts on relevant topics, approved by you
- Each one is between 750 – 1000 words
- Includes 1 round of grammar/wording and light edit revisions
- High value if done regularly over time. Recommend 1-4 articles/posts per month.
White papers, Case Studies, In-Depth Articles
- Longer, more directed content
- Post white papers and case studies on LinkedIn, online journals, trade magazines
- Profile a successful project, highlight achievements, demonstrate professionalism
Business Directory Listings
- Identify relevant industry directories (local geographical and online)
- Create custom profiles and submit to directories